With a reputation for imaging excellence, Epson set out to redefine home cinema with a new line of advanced projectors.
As the lead creative and production agency, we brought this innovation to life, crafting a dynamic and vibrant advert that highlighted both technical brilliance and the magic of home entertainment.
To showcase these projectors in their best light, our team meticulously designed & curated a variety of sets. We ensured each environment featured vibrant colour palettes that complemented the projector's design & scenario, highlighting their ability to inject any space with colour and life.
From cosy movie nights to immersive gaming experiences, our stylised set design reflected the versatile and visually stunning nature of Epson’s products throughout.
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Localised Variants
To maximise audience appeal, our campaign showcased a variety of users, settings and scenarios, reinforcing the versatility of Epson's home cinema projectors.
Each scene was purposefully curated with a pan-European feel, ensuring that our content resonated with Epson audiences and markets throughout Europe. In total, we created 414 localised variants.
Stylised framing and clever camera movements ensured the projector remained a focal point throughout the film, with different models from the collection highlighted in each scenario.
With the hero-film focused on lifestyle, our photography honed in on the Epson projector’s stylish and elegant design. Ensuring our Epson campaign made a splash across both digital & brochures.
Social Media Campaign
Every asset we made was designed to amplify, excite and make the content go further. So, alongside a hero-film & photography, we produced social cutdowns that allowed our content to reach audiences across Instagram, Facebook & more.
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